Concept car

nounStandard termAutomotive

A custom-built prototype vehicle designed to showcase new styling or technology.

Automakers build concept cars to gauge public reaction to radical designs, new materials, or future powertrains at auto shows. These vehicles are rarely fully functional and often lack production-ready engines, drivetrains, or safety features. Elements from successful concepts eventually trickle down into mass-production models years later.

Heard on the job

The production model looks nothing like the concept car they showed in Geneva last year.

Also heard as

  • show car